Article marketing is a popular way of hosting articles that contain high-quality keywords on article websites which will link the content. Having keywords will get your website more views. Get a good grip on the more complex processes behind article marketing.
If you want to raise your chances of your article being found by searches, don’t make the mistake of publishing it in more than one place. Far better to publish it once, under a single URL, and linking to it with tags from other locations. This is because Google’s way of ranking pages in searches is based on the number and quality of links to a single page. The more times your page appears, the more places those links will accumulate, and the weaker your search results will be.
Always make sure to use the spell check feature, before you submit any content to be added to your website. It would be very embarrassing to have a quality product and a great site, and then have people discount it because you are having some issues with something as simple as spelling.
If you are going to spin your articles, use humans, not software. Article spinning software often generates ridiculous results and cause web surfers to just shrug and click away. Human spinners, on the other hand, are not only better at rewriting content to avoid search engine duplicate content penalties, they can also generate rewrites that have slightly different tones, one or more of which may drive more conversions than the others (you can find this out by A/B testing spins against each other).
Try and write short paragraphs, like this tip. The faster you can give them information, the more likely it is for them to continue to read. Because of this, you should strive to keep your content brief and to the point.
Never deny anyone the opportunity to reuse your articles! The core of any article marketing strategy is to use articles to boost traffic to your website. People who want to repost your articles are offering to help you! As long as the articles retain their links leading back to your website, there is absolutely nothing wrong with lending out your articles this way.
Rewrite your article for each submission. To defeat the search engine’s “no-duplicate” policies, simply slightly reword your article each time you submit it. Change it enough that it does not appear to be the same article, and the search engines will provide multiple back-links, one for each new submission you write.
Marketing your articles via the web takes a lot of creativity. Remember that the idea isn’t only to write quality content, you also want to write very compelling content. If you cannot hold the interest of your readership, then you will not have a readership and thus no visitors to your website.
Spinning articles is a very controversial topic, and the most knowledgeable article marketers know that it is one to avoid. Articles that are spun using software designed for that purpose are often ungrammatical or difficult to understand. In addition, you’re not saying anything new with a spun article, which is worth far more than luring traffic to your website with duplicate content that is simply reformatted. Spinning articles can also land you in court if you inadvertently violate any copyright laws. It’s much better to use your time writing creative articles than wasting it spinning useless ones.
Do not, under any circumstances, plagiarize. Not only will your article be rejected, but you could actually get in trouble with the law. It is perfectly fine to use other resources (such as the internet) when writing an article. Just do not take the information and copy it word for word.
Make use of your author resource box or make use of the end of your article for links back to your site. These areas are where you need to focus on self-promotion. Try to add at least 1 to 2 links in these areas. They provide a “call to action” for your readers to find more information on your site.
One of the most inviting things about article marketing is that there’s really nothing complicated behind the scenes making it all work. Yes, the work can be tedious and you certainly have to know how to get your articles read by viewers. When it comes to formulating a campaign, it’s a straightforward process that anyone can do.
Many sites offer a system in which you are paid each time your article is viewed or clicked. The articles you publish can provide multiple avenues for passive income. You may be surprised how much you earn from your articles.
Numbers or bullet points will improve the look of your article. Incorporating this tactic will make the material easier to remember and understand. When you use a bullet or a number to highlight your points, the reader will take note of the things that you say.
Ezines are one of the best publishing platforms to use for an article marketing campaign. Remember to check the requirements ezines put on their articles, though. These requirements can change frequently. Review an ezine’s terms of service before you send it your first article, and go back to check it for changes regularly if you continue sending it material.
A good target word count for articles is 400 to 600 words. Articles of this length are more likely to hold your readers’ interest until the end. Remember that most people have short attention spans. Keep it simple and short. Make a clear point that is direct and informative.
Keep a notepad with you and write down fun facts on your topics when they hit you. How many times have you had a great idea for an article topic, only to forget it when you sit down to write? People want unique content, and when you are out and about, you might see or hear things that give you new angles to take on your topic.
As explained in the beginning of the article, the concept of article marketing is really just another way to market your website and bring increased recognition and traffic your way. Traditional advertising and marketing methods can be ineffective when used on the internet and new marketing methods are being created. You can use this information to get the most out of your advertising and marketing efforts.